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Best Buys for January — Start the Year With Smart Savings
January isn’t just a fresh start — it’s one of the best months of the year to find deals. Retailers kick off the year with major clearances and New Year promotions to make room for spring inventory, while consumers hunt for bargains on everything from bedding and fitness gear to winter clothing and home essentials. Whether you’re stocking up post-holiday or shopping for your New Year goals, January offers plenty of opportunities to save.
January
Holiday and Seasonal Clearance
Right after Christmas, stores begin marking down holiday items aggressively. You’ll find clearance deals of 75–90% off on Christmas décor, wrapping paper, cards, gift bags, and more — especially at big box retailers like Walmart and Target. January is the best time to stock up for next year.
Bedding and Linens (White Sales)
January is famous for “white sales,” a tradition dating back to the 1800s, where bedding, towels, and linens are deeply discounted. Expect savings of up to 60–80% off on sheet sets, blankets, and towels at department stores and home goods retailers. Walmart and Target will be offering discounts both in-store and online.
Rugs and Carpet
Many rug and carpet retailers run January sales to clear space for new inventory. If you’ve been waiting to refresh your floors, this month offers some of the best prices of the season.
Exercise Equipment and Gym Memberships
With New Year’s resolutions top of mind, gyms often waive enrollment fees and offer discounted memberships. Retailers also discount fitness gear like weights, yoga mats, and home workout equipment — great if you’re preparing for a healthier year. See Amazon Health and Fitness Deals HERE!
Home Furniture
January sees clearance sales on furniture as stores make room for arrivals slated for spring. Martin Luther King Jr. weekend often brings even deeper discounts on sofas, tables, and storage pieces.
Martin Luther King Jr. Day sales
Martin Luther King Jr. Day is on Monday, Jan. 19. This three-day weekend (January 17–19, 2026) is a big sales event for many retailers. Expect markdowns across categories, including electronics, winter wardrobe pieces, and home goods — similar to other holiday sales.
Houses
If you are looking for a new home, January is typically the best month to negotiate a great deal. There may be fewer homes to choose from in January. However, sellers may be more willing to accept a lower price in the winter.
Suits
Last season (2025), suits typically go on sale in January to make room for new styles.
Televisions
Television sales start on Black Friday and continue through until the Super Bowl. The clearance sales on last year’s models start in February and run through April. We are already seeing significant discounts on Samsung, Sony, TCL, and Amazon Fire televisions on Amazon.
Winter Clothing
As winter continues, brands discount cold-weather apparel like coats, sweaters, hats, and gloves to clear space for spring inventory. Discounts of 40–70% or more are common on winter essentials. Parents should buy a size or two larger to allow for growth spurts in children if purchasing for next winter.
National Oatmeal Month
January is officially National Oatmeal Month, and stores often discount oats, cereal, and breakfast foods as shoppers focus on cozy, affordable meals. It’s a simple way to save on everyday groceries while still eating well. More Oats are sold in January than in any other month. Expect to see sales on Whole Oats, Cereal, Cereal Bars, and Instant Oatmeal.
January is a prime month for deals — especially if you’re ready to shop strategically. From deep holiday clearances to white sales on bedding, fitness gear for New Year’s goals, and winter wardrobe discounts, there’s something for every budget and need. Start the year with smart buys that help your wallet go further.
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